A Practical Approach To Selecting The Right CRM
CRM Strategy First
Deliver Quick Wins
Start with the end
- Who is going to use it?
- What do they want to do?
- So that they can do what?
- And then make sure you prioritise these requirements.
Make the most of what you’ve got
Think about the level of change
Living with it once it’s deployed
Choosing the right CRM solutions can be daunting - not only identifying the right opportunities but also to make sure implementation delivers real, meaningful benefits.
You can’t know everything.
There’s so much technology out there the trick is to know what you want to achieve and how and then using this as the basis for making an informed decision.